Beyond Conventional Marketing: A Marketing Leaders Guide to Digital Consumer Experiences
Breinify
Personalizing digital experiences at scale is the heart of your digital innovation strategy. On this show, we invite marketing leaders to discuss digital marketing trends, share lessons, and talk about their approach to data and personalization. We’ll cover practical ways to move beyond conventional marketing and create meaningful, relevant digital experiences for consumers. Breinify keeps you up-to-date with the latest insights in digital consumer experiences in Beyond Conventional Marketing: A Marketing Leader’s Guide to Digital Consumer Experiences.
Kategorier: Erhverv
Lyt til den sidste episode:
A customer-centric mindset helps you to better understand your customer, build more targeted messaging, and tailor experiences to their needs. Of course, there's more to it. Diana Haussling, Vice President and General Manager of Consumer Experience and Growth at Colgate-Palmolive, joins us to share why a customer-centric mindset is essential for your marketing strategy.
Tidligere episoder
-
36 - How a Customer-Centric Mindset Unlocks the Full Potential of Your Marketing Strategy w/ Diana Haussling, Vice President and General Manager of Consumer Experience and Growth at Colgate-PalmoliveTue, 21 Mar 2023
-
35 - Why Balancing Online and Offline Channels Creates Great Customer Experiences w/ Stephan Lukac, Marketing Director at IndochinoTue, 21 Feb 2023
-
34 - The Five Pillars of Digital Transformation w/ Johnny Russo, Chief Digital Officer at Lamour and MLG BrandsThu, 26 Jan 2023
-
33 - Best of Beyond Conventional Marketing: 2022's Greatest HitsWed, 11 Jan 2023
-
32 - How Direct Customer Feedback Levels Up Your Product and Customer Experience w/ David Cost, Vice President of Ecommerce and Marketing at Rainbow Apparel CoThu, 08 Dec 2022
-
31 - Digital Marketing: The Great Equalizer for Small Brands w/ Luis Velasco, SVP of Marketing at JollibeeThu, 10 Nov 2022
-
30 - Experiential Marketing in the Digital Era w/ Angelic Vendette, CMO at Alo YogaTue, 25 Oct 2022
-
29 - How To Drive Innovation for Consumer Marketing w/ Ivonne Kinser, VP Marketing & Innovation at Avocados from MexicoFri, 14 Oct 2022
-
28 - How To Evolve With Your Consumer with Kate James, Coca-Cola's Senior Manager, Digital Commerce MarketingTue, 27 Sep 2022
-
27 - Delivering Data-Driven Personalization with Logan Bennett, Personalization Experience Lead at CarharttTue, 30 Aug 2022
-
26 - Making Personalization Meaningful For Your Customers with Anna Kloss, VP, Pricing, Promotion, Product, and Personalization at Vista.Tue, 26 Jul 2022
-
25 - How to Get More Value from Data Analytics with Lucas Johnson, Associate Vice President, Global Marketing at ZippoWed, 15 Jun 2022
-
24 - Kacy Fabie, Head of Digital Marketing and eCommerce at Colour Republic LLC, Talks How To Build A Blooming Business Through E-CommerceTue, 31 May 2022
-
23 - Monster Energy VP of Digital Marketing & Gaming, Kyle Maurer, with a Quick Guide to Human-Based MarketingTue, 26 Apr 2022
-
22 - David Oksman, VP of Marketing & E-Commerce, Samsonite, Discusses Digital Marketing in a Pandemic: Reinventing How the World LooksFri, 11 Mar 2022
-
21 - Andres Felipe Zuluaga, Scouting Manager and Adjacent Markets at Claro Colombia, On Integrating Innovation Throughout Your Whole OrganizationWed, 22 Dec 2021
-
20 - Testing & Experimenting in Your Digital Marketing StrategyTue, 02 Nov 2021
-
19 - How to Keep Current w/ Innovative TechnologyTue, 05 Oct 2021
-
18 - Pivoting the Marketing Strategy of a 50-Year-Old Fire-Fuels CompanyWed, 08 Sep 2021
-
17 - Welcome to Beyond Conventional Marketing, a Podcast from BreinifyThu, 19 Aug 2021
